Privacy Policy

1. Introduction

RedUnity.org ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our free blood donation platform that connects donors with recipients, operating since 2021.

By accessing or using RedUnity.org, you consent to the practices described in this Privacy Policy. We encourage you to read this policy carefully to understand our views and practices regarding your personal data.

2. Information We Collect

We collect several types of information from and about users of our platform:

Personal Information

• Contact information (name, email address, phone number)
• Demographic information (age, gender, blood type)
• Location data (city, country, geographic coordinates)
• Health information relevant to blood donation eligibility
• Communication preferences

Technical Information

• IP address, browser type, and device information
• Usage data including pages visited and features used
• Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect for the following purposes:

• To connect blood donors with recipients in need
• To verify donor eligibility and recipient requirements
• To communicate with you about donation opportunities, requests, or platform updates
• To improve our platform and develop new features
• To ensure the security and integrity of our services
• To comply with legal obligations and respond to legal requests
• To analyze usage trends and optimize user experience

4. Information Sharing

We may share your information in the following circumstances:

• With other users: When you register as a donor or make a request, necessary information is shared to facilitate connections (e.g., blood type, general location).
• Service providers: We engage trusted third parties to perform functions and provide services to us.
• Legal requirements: We may disclose information if required by law or in response to valid legal process.
• Business transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data in transit and at rest
• Regular security assessments and vulnerability testing
• Access controls limiting who can access user information
• Staff training on data protection and privacy principles
• Secure server infrastructure with regular updates

While we strive to use commercially acceptable means to protect your information, no method of transmission over the Internet or electronic storage is 100% secure.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including to satisfy any legal, accounting, or reporting requirements.

Donor profiles remain active while users are active on the platform. You may request deletion of your account at any time, which will remove your personal information from our active databases, though we may retain certain information for legitimate business purposes or as required by law.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: You can request copies of your personal information.
• Rectification: You can request that we correct any information you believe is inaccurate.
• Erasure: You can request that we erase your personal information.
• Restriction: You can request that we restrict the processing of your personal information.
• Objection: You can object to our processing of your personal information.
• Data portability: You can request that we transfer the data we have collected to another organization.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section.

8. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to track activity on our platform and store certain information. These technologies help us:

• Remember your preferences and settings
• Analyze how our platform is used
• Personalize your experience
• Deliver targeted advertisements (if applicable)

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our platform.

9. Policy Changes

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

• Email: info@redunity.org
• Address: 123 Life Saver Street, Health City